Chapel Down

Based in Kent, Chapel Down are England's leading wine producer. With a mission to surprise and delight, Chapel Down has quickly gained support from leading chefs such as Gordon Ramsay and Jamie Oliver, as well as great institutions such as The Royal Opera House, The Donmar Warehouse, Festival Hall and The RAC Club. With an impressive array of international awards, Chapel Down is striving to push the boundaries in English wines and beer.

brief:

After keeping it a closely guarded secret for the last month, ifour have completed our mission to help Chapel Down Group secure millions with the launch of a major crowdfunding initiative.

As part of the project, our task was to create the concepts for the crowdfunding ‘Share Offer Document’. This large document was to explain the whole concept to would-be-investors in an engaging and informative way.
 
The fundraising campaign by the market leader in English wines is believed to be the first time a quoted company in the UK has used crowdfunding to reach investors. The money raised will be used by Chapel Down to plant more vines, build a new winery, brewery and visitor attraction, and extend its hospitality offering in Tenterden. 
 

ifour design agency solution:

 
In the end, the 60pp, perfect bound document was substantial in content. Using revised brand assets, we developed a layout that would contain editorial highlights, pull-out boxes, photography, charts, graphs and infographics. To date this document has been a key component in the huge success of the campaign and is helping to raise in excess of £3.95m.
 

deliverables:

  • Share offer document
  • London underground advertising

 

testimonial:

“When we were looking for an agency to help us we obviously wanted one with design excellence. Equally important was an agency who could work quickly and who understood the pressures we would be under in the run up to the public announcement. We got all that and more from ifour."

Frazer Thompson, CEO

Search Results

project budget£5000 - £18000

deadline 4 weeks - 8 weeks

what next? if you like what we do, get in touch to find out how our design agency can help you.

need our help?
Back to top
tendentious-parliamentary